Victoria Beckham and Rihanna were rumoured to have been sent advance supplies and eager skincare enthusiasts stripped the shelves bare on its first day of sale.
Ladies, please welcome YSL’s new forever Youth Liberator serum, hailed as the ‘holy grail’ of anti-ageing.
As previous stampedes for Aldi’s Lacura Multi-Intensive Serum and Boots’ No7 Protect & Perfect (albeit with lower price tags) prove, serums are hot property.
This unassuming product may take pride of place on every beauty editor’s shelf but many women are yet to sign up to the serum club.
“a lot of women wrongly assume that oil creates …